Yahoo and Google retool advertising agreement
Bouncing the ball back to federal antitrust regulators, Yahoo and Google have reportedly revised their search advertising agreement with caps, according to a report in The Wall Street Journal.
According to the report, the companies sent a revised proposal to the Department of Justice over the weekend that calls for such significant changes as limiting the 10-year agreement to 2 years and, more importantly, placing a cap of 25 percent on the amount of revenue Yahoo can generate from Google under the deal.
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