The real world has been demanding in the past two weeks.  It makes me just a tiny bit grumpy, actually, to not have been able to post as often as usual to comment about an ever growing number of Second Life business issues and happenings.

But, the good news (for me) is that in the coming week, I will be at several meetings and conferences at which I get to meet avatars face to face and to introduce some new people to Second Life (as well as other social media).  I hope you might be some of those people - and if so, puleeze make a point of saying hello and chatting for a moment or two (without the frantic flying avatar fingers).

On Tuesday March 6th, the business community of Round Rock, TX is gathering at Texas State University for at Social Media seminar presented by yours truly.  I'll be presenting the topic, "Social Media 101:  New Tools to Connect with Your Customer" after which will be a panel discussion with some local business folks.    I'm delighted that Laura P. Thomas of Dell will be joining me on the panel, talking about their foray into the blogosphere and - of course - Second Life.  Professor Cindy Royal of Texas State will be highlighting citizen journalism, and Robert Quiqley, Internet Editor of the Austin American-Statesman, will be enlightening us on the successes (and challenges) this RL newspaper is having with their embrace of social media.  I know there are Texas readers here, so come by!  The seminar is free.

Heading easterly from there, I'm meeting up with many of you at the Ragan New Communications Forum where Kami Huyse Watson and I will be presenting a session on Thursday, March 8th:  Second Life Second Chance:  Why You Should Be Marketing in the Virtual World" (or not).

Back to Austin, Texas and to the SxSW Screenburn Festival 2007.  On March 11, Tony Walsh at Clickable Culture is moderating the panel Avatar-based Marketing, and he has invited me to sit in on the panel.  I'm looking forward to thrashing round the topic with Tony,  Eric Gruber (MTV Freelance), Paul Hemp of Harvard Business Review and Lauren Wheeler of Three Rings Design.   Tony has put together a panel with divergent experience and perspectives which will undoubtedly make for lively conversation.

I hope to see you!

March 4, 2007

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