Infopirate.org

I still think other major companies that have taken an interest in Second Life, such as Adidas, Pontiac and Starwood Hotels, will eventually follow sut, reaching out to the real side of avatar consumers. Just as technology companies like Sun and TMP are using Second Life's virtual world for real human interaction ad reward, marketers will soon do

Tracking with Moore’s Law, the number of virtual worlds is doubling every two years. So, it isn’t surprising that the discussion surrounding Second Life is beginning to move from that of marketing phoneme to serious questions about what it means...